Posted on
Sun, Jul. 11, 2004
Nearby town is
laid-back antidote to Puerto Vallarta
By Michelle Quinn
Mercury News
SAYULITA, Mexico - As the heat
rises into the mid-90s, this little Pacific coastal town 25 miles north
of the Puerto Vallarta airport empties out of tourists and seems to let
out a long exhalation.
This being off-season, it's possible to imagine life here 10 years ago,
before tourists discovered what was once primarily a fishing town. The
fishermen drive their boats fast up onto the beach, not worried about
hitting beachcombers who dominate the sand between May and September.
Midday, trucks with loudspeakers advertise the day's catch -- shrimp,
mahi-mahi. On one late afternoon, the fishermen hold noisy beachside
disco parties that end, reasonably, at 10 p.m.
But also during this stretch from June through August, the rains
threaten and the humidity in the surrounding jungle increases. Turtles
appear and lay eggs. The shy sand crabs have no choice but to come out
into the open and mate. The year-round surfers talk excitedly about the
rising waves churned by the coming storms. Some restaurants close for a
few weeks, and workers head home to Guadalajara, Liverpool and Bisbee,
Ariz. Construction begins and ends quickly as the town seems to return
to a dormant state.
The ebb and flow of small-town life is part of Sayulita's appeal. Spend
time here and you'll meet the town characters.
Dirt roads and roosters
With just 3,000 residents, Sayulita is the antidote to Puerto Vallarta,
with 300,000 people. In Sayulita, there are no high-rise hotels along
the beach, no swim-up bars, no salesmen speaking excellent English
combing the beach trying to sell time-shares. There are also no police,
post office, hospital or government. With roosters and dogs running in
the dirt roads and residents walking in the town square at night,
Sayulita, at first, gives off the illusion of being undiscovered.
But that illusion is hard to sustain. There are 31 restaurants, two
video rental stores and an Internet cafe, of course, launched by a
Silicon Valley refugee. Peak into a real estate office to entertain
thoughts of a second home in Mexico, and see that prices start at
$250,000. No, you are too late to discover Sayulita.
Oh well. In Sayulita, you can have your small Mexican village fantasy
and still eat ice cream from one of three ice cream stores. It is
possible to dine in Sayulita for a week and not long for the greater
range of restaurants offered in Puerto Vallarta.
Sayulita attracts North Americans who want to escape. The hippie vibe,
however, mixes awkwardly at times with locals trying to earn a living.
Still, Victor Ruiz RamÌrez, a filmmaker from Jalisco, came to
Sayulita five years ago because of what he called Sayulita's ``energy
and culture.'' The town, he says, is ``milagroso y misterioso''
(miraculous and mysterious).
Serena Sullivan arrived from Bisbee eight months ago and found a house
on the beach without electricity. Why did she move here? ``I don't want
to be part of what the U.S. is doing right now,'' she says.
Although they call Aspen, Colo., home, Patrick and Cheri Hasburgh are
putting down roots in Sayulita. They have owned a home here for five
years. Now that their 3-year-old daughter is almost school age, they
are trying to improve the local school by suggesting a ``gringo tax,''
charging non-Mexican homeowners a tax that would go to funding the
school.
``Two weeks after being here, people want to be Lord Jim and start
talking about `I want to save this town,' '' says Patrick Hasburgh, a
TV and film writer and author of a new book, ``Aspen Pulp.'' His next
book, he says, will be set in Sayulita.
A year ago, Bonnie McCoy, 19, graduated from high school in Tucson and
decided to live in Mexico for a year. First she went to Puerto
Vallarta, but then heard she could camp in Sayulita. There, she met
artisans, surfers, retired boomers, backpackers. She picked up
waitressing work and learned to make flan to sell in the town square.
``I had to pick up something,'' she says.
The right thing to do in Sayulita, of course, is go to the beach. The
water is warm, and the ocean can be calm as a bay for hours or raucous
for days. The white sand is deceptive, though. It has black mica in it
that sticks to swimsuits and skin, so before long, it's hard not to
look dirty.
Burgers or tacos?
Two restaurants on the beach can keep the drinks and food coming. Don
Pedro's serves U.S.-style breakfast, lunch and dinner. El
CosteÒo serves traditional Mexican food. But it's no more than a
two- or three-minute walk into town for a taco or a soda. Then back to
the beach.
Surfers have long flocked to Sayulita. For the novice, there are
several places to take lessons. Javier Barrera manages a surf school on
the beach called Duende Surf Dawgs from 7:30 a.m. to 6 p.m. It's $25
for a two-hour lesson. Barrera also provides UV-protective shirts so
that students don't ruin their vacations with a serious sunburn. He
also rents his fishing boat, Godzilla (also the name of his Chihuahua),
for $150 and takes surfers to break points.
Barrera came to Sayulita from Chihuahua 15 years ago to surf and has
never left. He bemoans the growth and shows off a book of photos of how
Sayulita has changed. Six years ago, a highway was built linking
Sayulita and Puerto Vallarta, making Sayulita an easy day trip for
people visiting Puerto Vallarta. While there is little building north
and south of the town, properties in Sayulita itself are being bought
up and remodeled. The sound of construction workers and their radios is
the first thing you hear in the morning.
Around the beaches of Sayulita are, well, more beaches. A short walk
through a cemetery on the south side of the main beach leads to La
Playa de Los Muertos, a flat beach with typically calmer surf than
Sayulita's. The beach at Carricitos, a 25-minute walk farther south
through the jungle, is best for watching the sun set. (Because of the
shape of the coastline, Sayulita doesn't have a direct view of the
sunset.)
Other than the beach life, there's shopping. This is where Sayulita
lacks Puerto Vallarta's variety. A few Huichol Indians set up stands in
the center of town, and some go to the beach to sell their beaded art
and colorful fabrics. Odair Bravo came from his home state of Oaxaca to
surf. Now he sells jewelry with his wife. They are opening up a shop
called Sol at DelfÌn No. 7 just off the square. He says he likes
the pace of life in Sayulita but still can earn a living.
On the square, SayulitaNet Lounge, No. 12 Marlin, provides a fast
connection. The price is 10 pesos (less than $1) to log on for 15
minutes. There is also a cafe, and movies are shown. Sean Millis,
formerly of E*Trade, says he started his business in Sayulita because
``it is far enough away from the States to get a feeling of being
different, which is something that I like. And it is close enough to
fly back to San Francisco in half a day.''
Looking at lizards
Perhaps the best thing about Sayulita, other than talking to the
locals, is watching the local wildlife: the geckos on the ceiling of
the restaurant. The gulls diving into the water after a school of fish.
The sand crabs and their sideways walk.
On the corner of Manuel Navarrete and Marlin is a large tree filled
with iguanas. ``The Night of the Iguana'' made Puerto Vallarta famous,
but this tree in Sayulita should draw crowds. Instead, no one pays
attention to it, and construction is happening all around it. The tree
is protected, according to a sign, as a sanctuary for a bright green
iguana, but other types of iguanas, including one the size of a golden
retriever, inhabit the area.
At first, you can't see the camouflaged reptiles. After watching the
tree for a few minutes, your eyes adjust and you see movement. First
one iguana and then another. There could be 20 iguanas in that tree at
one time. It's discoveries like this that make Sayulita still feel like
a secret.
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Contact Michelle Quinn at mquinn@sjmercury.com or (408) 920-5749.
Posted on Sun, Jul. 11, 2004
IF YOU GO
Getting there: A non-stop round-trip flight from San Francisco to
Puerto Vallarta on Alaska Airlines starts at $421 in July. Also, Sun
Trips has a low-price non-stop round trip, from Oakland to Puerto
Vallarta. We paid about $300 a ticket.
Where to stay:
Casa Higuera, beachfront location, http://admin.vrbo.com/8960. Each
casita has a view of the beach and a kitchen. A two-bedroom casita runs
$950 a week. The studio-style casitas are $495. To contact the owners:
(718) 446-1234.
Villa Amor, 011-52-329-291-3010; www.villaamor.com. Beachfront
location. Rooms $50 to $270 a night.
Sayulita Properties, (800) 899-4167;
www.sayulita.com/papaspalapas.html. $45-$300 a night.
Food:
There are great restaurants in town, but also excellent street vendors.
At the corner of Calle JosÈ Mariscal y RevoluciÛn, is
Taco Cheo, an impromptu outdoor cafe. Eight tacos with sodas run about
$4.50 to $5.50. At a different location every day, a woman sells corn
in a cup with chile, salt, sour cream, cheese and lime for less than
$1. The bolsita de fruta -- jicama, cucumber, salt, lime, chile, salsa
picante -- sells for about 60 cents. Other popular places to eat:
Choco Bananas, 14 Calle DelfÌn, was started by Tracie Willis and
her mother, Eve Snowdon, from Liverpool. Willis says she came to
Sayulita in 1991 and sold chocolate muffins on the beach. Four hotcakes
and a fruit cup are $4. So is the Spanish omelet with cheese and ham.
Open 7 a.m. through lunch.
Restaurant Leyza (south side of the plaza on DelfÌn, two doors
down from the Internet cafe). Traditional Mexican breakfast of
``huaraches'' is $1.35, burrito $2.20 and chilaquiles for $2.65. Fresh
squeezed juice is about $1. Open 7 a.m.-3 p.m., 5-10:30 p.m.
Sayulita Cafe, RevoluciÛn 37, is probably the best Mexican food
in town, with traditional fare from Puebla, Oaxaca, Chiapas and
Jalisco. But it is pricier than other places. The guacamole is $3.50,
not far from U.S. prices. Entrees run $5.25-$7. Dinner for two with
four beers runs $22. Opens at 1 p.m.
Don Pedro's, Marlin No. 2, www.donpedros.com, is the place to go when
one gets tired of Mexican food or if you want to pay by credit card.
Wood-fired pizza or pancakes comes with a view of the beach. Open 8
a.m.-10 p.m. Don Pedro's also rents umbrellas and tables in front of
the property. Two umbrellas and a table go for $8.85.
Other conveniences:
Groceries: There are several small grocery stores on the square where a
coke is 70 cents and three avocados are 66 cents. Or you can buy
tortillas at 15 JosÈ Mariscal, 66 cents a kilogram. Open 5-9
a.m. and 10:30 a.m.-2 p.m.
Bookstore: LibrerÌa Sayulita, 3 Manuel Navarrete.
Tips:
• Sayulita is one hour behind Puerto Vallarta, so don't forget to
change your watch. To get a less expensive cab ride from Puerto
Vallarta airport, walk over the overpass and wait for a cab. (price:
about $35.50).
• There is no local hospital, but there is a health clinic at the
entrance of town. The nearest hospital is a clinic four miles north in
San Francisco or south in Puerto Vallarta.
• There are no automatic teller machines in Sayulita, so if you want
cash, a trip to BucerÌas, about 25 minutes away, is in order.
You can take a bus there from the square. While there, stop in at Pie
in the Sky bakery, owned by Oakland residents Sue Drexler Price and
Philip Price. Get off at the very last stop light in BucerÌas on
the edge of town. Also try the besos, gooey chocolate brownies with
walnuts, at HÈroe de Nacozari, No. 202 BucerÌas. It's
across the street from the Decameron Hotel sign. Open daily 9 a.m. to 8
p.m.
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